Hazeline cream protects the skin / Burroughs Wellcome & Co.

Small leaflet advertising Hazeline Cream, an especially desirable and effective emollient which "soothes, protects and beautifies the skin" - also of benefit to "gentlemen who find shaving a painful operation". First marketed in the mid 1890s, it was manufactured by Burroughs Wellcome and Company, then based at 6, Snow Hill Buildings in the city of London and promoted both as a beauty aid (as in The Nursing Journal in November 1912 with a special offer to nurses) and a skin care product (a valuable dressing for burns, bruises, scratches and other abrasions of the skin from its styptic and astringent properties) which was of great use on the Antarctica exploration expedition in 1912, being especially effective for chapped hands or cracked lips. The leaflet shows a young woman in a fur coat and large, black hat at the wheel of a car (clearly with no roof) and heavy snow falling down on her. It is printed in black and red on white paper. The reverse shows the box it is sold in and the collapsible tube as line illustrations with promotional text.